Difference between Market Research and Marketing Research with its comparison chart.

Posted Leave a commentPosted in Economics, Entrepreneurship, Management, Marketing

In this article we will discuss about Difference between Market Research and Marketing Research with its comparison chart.   Market Research Market research refers to a process in which information related to market is collected like customer need, market demand, interests, latest fashion, etc. It is a branch of marketing research and it depends on marketing […]

RESPONSIBILITIES OF A PROFESSIONAL MANAGER IN THE PROCESS OF Organizing

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In this article we will discuss about RESPONSIBILITIES OF A PROFESSIONAL MANAGER IN THE PROCESS OF Organizing. RESPONSIBILITIES OF A PROFESSIONAL MANAGER IN THE PROCESS OF Organizing: Meaning and steps involved. Organizing Organizing means a systematic process of business organization in which various activities are coordinated which helps in achievement of goals. According to Theo Haimann, […]

RESPONSIBILITIES OF A PROFESSIONAL MANAGER IN THE PROCESS OF PLANNING.

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RESPONSIBILITIES OF A PROFESSIONAL MANAGER IN THE PROCESS OF PLANNING In this article we will discuss about RESPONSIBILITIES OF A PROFESSIONAL MANAGER IN THE PROCESS OF PLANNING: Meaning of Planning and steps involved in planning process. PLANNING Planning means thinking in advance what to do, how to do and when to do and by whom […]

Concept of PERSONAL SELLING: Meaning, Definition, Features and its Importance to- business, Customer, Society.

Posted Leave a commentPosted in Management, Marketing, Uncategorized

In this article we will discuss about Concept of PERSONAL SELLING: Meaning, Definition, Features and its Importance to- business, Customer, Society. PERSONAL SELLING       Personal selling is a process of selling in which the product is selling by individual and provide product facility by a person with face to face interaction with its customer […]

Concept of Sales Promotion: Meaning, Definition, Advantages/Merits, Disadvantages/Demerits and Techniques used for sales promotion.

Posted Leave a commentPosted in Management, Marketing, Uncategorized

In this article we will discuss about Concept of Sales Promotion: Meaning, Definition, Advantages/Merits, Disadvantages/Demerits and Techniques used for sales promotion. Sales promotion Sales promotion is a term use in marketing for short term, in which some incentives or activities are used promote customer to buy the product. It is used for instant effect on sale […]

Concept of Sales: Meaning, Definitions, Process and Good qualities of Salesman.

Posted Leave a commentPosted in Management, Marketing

In this article we will discuss about Concept of Sales: Meaning, Definitions, Process and Good qualities of Salesman. Meaning Sale is a small activity of marketing in which goods and services are sold in a given period of time. It is a process in which two parties are involved one the buyer who buys goods and […]

Concept of Advertising: Meaning, Features, Importance, Advantages/Merits or Disadvantages/Demerits.

Posted Leave a commentPosted in Management, Marketing, Uncategorized

In this article we will discuss about Concept of Advertising: Meaning, Features, Importance, Advantages/Merits or Disadvantages/Demerits. ADVERTISING   Advertising is a small part of marketing in which the product is promoted or sells by audio or visual form of marketing communication. It can be defined as the “Non-personal presentation and promotion of goods, services and ideas by […]

Concept of E-Commerce- Meaning, Types, Advantages, Disadvantages and its Forms.

Posted Leave a commentPosted in Entrepreneurship, Management, Marketing, Uncategorized

In this article we will discuss about Concept of E-Commerce- Meaning, Types, Advantages, Disadvantages and its Forms. E-Commerce E-Commerce refers to electronic commerce which involves selling and buying of product online which is easy to seller for selling of his products and buyer to buyer anytime which less efforts. It increases customer’s ability to gather information […]

Concept of Financial Management: Meaning, Scope, Objectives and their Functions

Posted Leave a commentPosted in Corporate Laws, Management, Uncategorized

In this article we will discuss about Concept of Financial Management: Meaning, Scope, Objectives and their Functions. Financial Management Financial management is the one of the most important function in an organization. It contains Planning, Organizing, Directing and controlling the financial activities in business organization. It helps organization to procure finance from different sources and […]

Concept of Feasibility Analysis: Meaning and its different types Market, Technical and Financial Feasibility.

Posted Leave a commentPosted in Management, Uncategorized

In this article we will discuss about Concept of Feasibility Analysis: Meaning and its different types Market, Technical and Financial Feasibility. Meaning of Feasibility Analysis Feasibility Analysis refers to an analytical program in which the manager of the project has responsibility to determines the ration of success of the project and its has role to […]