Management

Concept of Communication : Meaning, Definitions, Types,Process , Advantages, Disadvantages and barriers of Communication

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In this Article we will discuss about Concept of Communication : Meaning, Definitions, Types,Process , Advantages, Disadvantages and barriers of Communication. We will also study its types and process of communication, its barriers.

 

Meaning of COMMUNICATION

 

Communication is a process in which Information, Ideas, Thoughts and Feeling exchanges within two or more person.

It is a process of sending and receiving information between two or more people. The person who is sending message referred to as the sender, while person who is receiving information is known as receiver.

Concept of Communication : Meaning, Definitions, Types,Process , Advantages, Disadvantages and barriers of Communication

Types of Communication

People communicate with each other in different ways that depends on the message. There are two types of communication are:

Concept of Communication : Meaning, Definitions, Types,Process , Advantages, Disadvantages and barriers of Communication

  1. Verbal Communication
  2. Non Verbal Communication

Verbal Communication

Verbal communication refers to that communication in which message is transmitted verbally. It can be done by the words of mouth and a piece of writing.

When we talk to others, we assume that others understand what we are saying because we know what we are saying. But this is not the case. Usually people bring their own attitude, perception, emotions and thoughts about the topic and hence creates barrier in delivering the right meaning.

It can be divided into two forms:

  • Oral Communication
  • Written Communication

# Oral Communication

Oral Communication is that communication which formed orally like spoken of words. It includes face-to-face conversation, speech, telephonic conversation, videos, radio, television. It can be influenced by pitch, volume, speed and clarity of speaking.

Advantages of Oral Communication

·           Transparency in oral communication as it is interpersonal

·          Rigidity

·         Oral communication is an essential for teamwork and group energy.

 

Disadvantages/Limitations of Oral Communication

  • Relying only on oral communication may not be sufficient as business communication is formal and very organized.
  • Oral communication is less authentic than written communication as they are informal and not as organized as written communication.
  • It is time-saving as far as daily interactions are concerned, but in case of meetings, long speeches consume lot of time and are unproductive at times.
  • Itcommunications are not easy to maintain and thus they are unsteady.
  • There may be misunderstandings as the information is not complete and may lack essentials.

 

((Also Read: Concept of Supply : Introduction, Definitions, Determinants, Law of supply with diagram and assumptions))

# Written Communication

Written communication has great significance in today’s business world. It is an innovative activity of the mind. Effective written communication is essential for preparing worthy promotional materials for business development. Speech came before writing. But writing is more unique and formal than speech. Effective writing involves careful choice of words, their organization in correct order in sentences formation as well as cohesive composition of sentences. Also, writing is more valid and reliable than speech.

Advantages of Written Communication

  1. It helps in laying down apparent principles, policies and rules for running of an organization.

 

  1. It is a permanent means of communication.

 

  1. Precise and explicit.

 

  1. It develops and enhances an organization’s image.

 

  1. It provides ready records and references.

 

Disadvantages of Written Communication

1. It requires great skills

2. Too much paper work involved

Nonverbal Communication

Nonverbal communication is the sending or receiving of wordless messages. We can say that communication other than oral and written, such as gesturebody languageposturetone of voice or facial expressions, is called nonverbal communicationNonverbal communication is all about the body language of speaker.

Nonverbal communication helps receiver in interpreting the message received. Often, nonverbal signals reflect the situation more accurately than verbal messages. Sometimes nonverbal response contradicts verbal communication and hence affects the effectiveness of message.

It involves appearance, body language, and Sound. There are two types of communication are:

  1. Formal Communication
  2. Informal Communication

Formal Communication

In formal communication, certain rules, conventions and principles are followed while communicating message. Formal communication occurs in formal and official style. Usually professional settings, corporate meetings, conferences undergoes in formal pattern.

In formal communication, use of slang and foul language is avoided and correct pronunciation is required. Authority lines are needed to be followed in formal communication.

Informal Communication

Informal communication is done using channels that are in contrast with formal communication channels. It’s just a casual talk. It is established for societal affiliations of members in an organization and face-to-face discussions. It happens among friends and family. In informal communication use of slang words, foul language is not restricted. Usually. informal communication is done orally and using gestures.

Informal communication, Unlike formal communication, doesn’t follow authority lines. In an organization, it helps in finding out staff grievances as people express more when talking informally. Informal communication helps in building relationships.

Process Of Communication

 Concept of Communication : Meaning, Definitions, Types,Process , Advantages, Disadvantages and barriers of Communication

Communication is a process of exchanging verbal and non verbal messages. It is a continuous process. Pre-requisite of communication is a message. This message must be conveyed through some medium to the recipient. It is essential that this message must be understood by the recipient in same terms as intended by the sender. He must respond within a time frame. Thus, communication is a two way process and is incomplete without a feedback from the recipient to the sender on how well the message is understood by him.

The main components of communication process are as follows:

 

  1. Context –Communication is affected by the context in which it takes place. This context may be physical, social, chronological or cultural. Every communication proceeds with context. The sender chooses the message to communicate within a context.
  2. Sender / Encoder – Sender / Encoder is a person who sends the message. A sender makes use of symbols (words or graphic or visual aids) to convey the message and produce the required response. For instance – a training manager conducting training for new batch of employees. Sender may be an individual or a group or an organization. The views, background, approach, skills, competencies, and knowledge of the sender have a great impact on the message. The verbal and non verbal symbols chosen are essential in ascertaining interpretation of the message by the recipient in the same terms as intended by the sender.
  3. Message –Message is a key idea that the sender wants to communicate. It is a sign that elicits the response of recipient. Communication process begins with deciding about the message to be conveyed. It must be ensured that the main objective of the message is clear.
  4. Medium – Medium is a means used to exchange / transmit the message. The sender must choose an appropriate medium for transmitting the message else the message might not be conveyed to the desired recipients. The choice of appropriate medium of communication is essential for making the message effective and correctly interpreted by the recipient. This choice of communication medium varies depending upon the features of communication. For instance – Written medium is chosen when a message has to be conveyed to a small group of people, while an oral medium is chosen when spontaneous feedback is required from the recipient as misunderstandings are cleared then and there.
  5. Recipient / Decoder – Recipient / Decoder is a person for whom the message is intended / aimed / targeted. The degree to which the decoder understands the message is dependent upon various factors such as knowledge of recipient, their responsiveness to the message, and the reliance of encoder on decoder.
  6. Feedback – Feedback is the main component of communication process as it permits the sender to analyze the efficacy of the message. It helps the sender in confirming the correct interpretation of message by the decoder. Feedback may be verbal (through words) or non-verbal (in form of smiles, sighs, etc.). It may take written form also in form of memos, reports, etc.

Barriers to COMMUNICATION

 Concept of Communication : Meaning, Definitions, Types,Process , Advantages, Disadvantages and barriers of Communication

  1. Physical Barriers:this has to do with poor or outdated equipment used during communications, background noise, poor lighting, temperatures that are too hot or too cold.
  2. Attitudes:emotions like anger or sadness can taint objectivity. Also being extremely nervous, having a personal agenda or “needing to be right no matter what” can make communications less than effective. This is also known as“Emotional Noise”.
  3. Language:this can seem like an easy one, but even people speaking the same language can have difficulty understanding each other if they are from different generations or from different regions of the same country. Slang, professional jargon and regional colloquialisms can even hurt communicators with the best intentions.

 

  1. Physiological Barriers:ill health, poor eyesight or hearing difficulties, pain.

 

  1. Problems with Structure Design:companies or institutions can have organization structures that are not clear, which can make communications difficult. Also to blame for faulty communications are bad information systems, and lack of supervision or training of the people involved.
  2. Cultural Noise:people sometimes make stereotypical assumptions about others based on their cultural background.

 

  1. Lack of Common Experience:it’s a great idea to use examples or stories to explain a point that is being discussed. However, if the speaker and the audience cannot relate to these examples because they do not have the same knowledge or have not shared the same experiences then this tool will be ineffective.
  2. Ambiguity and Abstractions Overuse:leaving things half-said, using too many generalizations, proverbs or sayings, can all lead to communications that are not clear and that can lend themselves to misinterpretations.

 Concept of Communication : Meaning, Definitions, Types,Process , Advantages, Disadvantages and barriers of Communication

 

  1. Information Overload:it takes time to process a lot of information and too many details can overwhelm and distract the audience from the important topics. Keep it Simple, Sweetie.
  2. Assumptions and Jumping to Conclusions:This can make someone reach a decision about something before listening to all the facts

 

so we have studied Concept of Communication : Meaning, Definitions, Types,Process , Advantages, Disadvantages and barriers of Communication and if you have any query please let us know in the comments section.

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